Do you have a good understanding of digital marketing platforms and associated analytics tools including Google Ads, GA4 and Meta Ads Manager,, plus proven experience of developing and executing complex digital marketing plans and campaigns? Then join Shelter as a Digital Marketing Manager and you could soon be playing a leading role at the heart of our Marketing team.
About the role
We are looking for an experienced Digital Marketing Manager to manage the planning, implementation and optimisation of Services and Retail digital marketing campaigns, and to support content teams with SEO guidance. The primary responsibilities of this role are to lead on the Services and Retail PPC strategies, increasing traffic and engagement with our online advice and driving revenue through the Shelter eCommerce store. You’ll liaise with key internal stakeholders and use your expertise to plan and deliver strategically important marketing activity across a wide range of channels.
About you
As comfortable managing complex digital projects to tight deadlines as you are liaising with multiple, competing stakeholders, you’re keen to seek out new and innovative digital marketing methods to test, learn and propose. You’re also confident in content planning and production for digital campaigns and have a good technical understanding of customer-facing environments and platforms. You’ll have experience working within an eCommerce environment and be able to interpret data quickly and communicate learnings effectively. Add in strong attention to detail and excellent organisational and project management skills and the chances are that you have exactly what we’re looking for.
Apply to be part of our team and be the change you want to see in society.
Benefits
We offer a wide range of benefits, including 30 days of annual leave, enhanced family friendly policies, pension and interest free travel loans. Our employees also have access to a tenancy deposit loan, payroll giving, cycle to work scheme and an employee assistance programme.
Shelter helps millions of people every year struggling with bad housing or homelessness through our advice, support and legal services. And we campaign to make sure that, one day, no one will have to turn to us for help. We’re here so no one has to fight bad housing or homelessness on their own.
We are happy to talk about flexible working, personal growth, and to promote a workplace where you can be yourself and achieve success based only on your merit.
About the team
Working across all aspects of marketing, we combine our expertise in engaging organic and paid audiences to build awareness of the Shelter brand and drive support for our work. We also work closely with our Services, Campaigns, Fundraising and Retail divisions to help them achieve their business objectives. From developing project strategies to delivering multi-channel campaigns, we analyse market trends, build targetable audience segments and constantly optimise and test new channels and ad variants. Our focus is on integrated marketing, using digital channels such as SEO/PPC, social, content, display and native, alongside out of home and other offline channels, while our strong data and content expertise means our decisions and insights are always evidence-based.
About Shelter
Home is a human right. It’s our foundation and where we thrive. Yet everyday millions of people are being devastated by the housing emergency.
We exist to defend the right to a safe home. Because home is everything.
We need ambitious, passionate people to join us. This is your chance to play a part in the fundamental change we are striving to achieve.
Our enemy is the social injustice at the core of the escalating housing emergency. To win this fight, we must be representative of the people we are here to help and those who support our movement. In all our people decisions, we take pride in being inclusive, equitable and transparent. We are committed to combating racism both within and outside Shelter. We welcome you on our journey to becoming truly anti-racist.
Safeguarding statement
Safeguarding is everyone's business. Shelter is committed to protecting the health, wellbeing and human rights of those we support, and enabling them to live free from harm, abuse and neglect. All our staff will be expected to observe professional standards of behaviour and conduct their work in line with our Safeguarding Policies.
Shelter does not accept unsolicited CVs from external recruitment agencies nor accept the fees associated with them.
